Best Books For Social Media Marketing and SEO June 2014

Over the years I have learned that there is a lot of information out there to allow you to build income from online businesses. There are a lot of books which will tell you nothing that you already don't know. There are a few books from which you will be able to build you knowledge, and will prove valuable resources.

Why did I Choose These Books?

• Valuable Tips
• Value for Money
• Usable information.
• Easy to read and understand.

Valuable Tips

The book has several ideas which can help you drive traffic to sales pages.

Value for Money.

The book may not be a cheap $0.99 book, it may even cost over $10.00 but I have used the information inside and found it of value and it has returned the purchase price to me. 

Usable Information

The book is as current as can be with information on using websites as they stand in June 2014 and do not talk about long passed versions of websites like Facebook or past Search Engine updates like Penguin. These books are as currant as they can be.

Easy to Read and Understand

The book is written well, has complete sentences and explains the reasons why the information works. This means these books can be read as a normal book from cover to cover or you can pick a topic and dip for the information you need.

Just 9 Books?

To be honest these are the best of the two dozen books or so that I have read and found useful, implemented their tips on my blogs, facebook, Twitter and Pinterest sites and seen real marked improvements.

It is a personal selection. You can buy, borrow the one you like the look of directly from my Amazon astore or your public library. But you should find something of use to increase your number of views and also possible increase in your income  when you use the information in any of these books.

Book List Best Social Media Marketing and SEO Books (June 2014)

Search Engine Optimization Explained" Optimize, if it can be searched it can be Optimized

Optimize is one of the best books that I have read recently on the subjects of Search Engine Optimization (SEO), Social Media Optimization (SMO) and integrating social media and all you efforts to bring potential customers to your webpages, online stores, and help you to generate cash from your online presence.




Optimize:
Lee Odden

 

Lee Odden has many years experience in online marketing and has worked extensively in Search Engine Optimization. He is also a successful blogger on the subject as well as a public speaker and advisor to several corporations on the subject of building consumer recognition of their brands through internet marketing.

In this book Odden, tells us that all we think we know about SEO from the past is gone. The old methods of keyword stuffing and writing for search engines is over. Apart from providing bad content where neither consumers nor those selling products really gained anything, the content of the past has now only created confusion and a mountain of poor quality ads and data which the consumer must now wade through to get to the really valuable material which carries the best value.

Lee Odden's main principle is that any item that can be searched can and must be optimized not for the search engines but for the Consumer.

If you take anything away from this book it is to change almost everything you think you know about SEO and begin to optimize all your web based endeavors from now on.

He includes tips on using video on sites such as Youtube and also sites such as Twitter and Facebook. He does not use vague claims but highlights his conclusions with case studies from the real world, corporations such as Ford Motor Company and small businesses figure throughout the book.

When you create any content on the web, never forget the purpose nor the audience and that no matter how small you are you are a business in the market of providing information and looking for a returm on your efforts.

Optimize: : How to Attract and Engage More Customers by Integrating SEO Social Media and Content Marketing,

Google Panda and its Repurcussions: Two Years On

I recently came across this article by Matt McGee on the Search Engine Land website.

The article reflects on the Google Panda Algorithm release in early 2011 and examines how it affected rankings, and quality on websites such as HubPages.

I think the article will be an interesting view into the relationship between Google and HubPages.

To read the linked article click  HERE to go to Search Engine Land This is the third of three articles by Matt McGee, if you want to read the first two articles there are links on the Search Engine Land page.

I hope that you will find the article as interesting as I did.

Did Panda affect you badly?

 

Have you recovered from Panda yet?

Please feel free to leave comments and answers in the comments section below.

Search Engine Optimization Keep Up To Date With Techniques

Probably the most important method of driving traffic to your web pages, websites and hubs is Search Engine Optimization (SEO) .

Search Engine Optimization is not a static thing. It is a constant battle between the Search Engine designers such as Google, Bing and Yahoo! and us those who post items and articles on the web.

Like in nature it is the survival of the fittest. They adapt their search engines to make it harder for us to gain a place on the top most pages of their search results. Those who care about driving traffic to their sites adapt and recreate their websites to maintain market share.

Those who ignore SEO, merely sit back and DIE.   Their websites doomed to disappear into the lost vast blackness of cyberspace only to occassionally reappear when a miraculous glitch throws them onto the unsuspecting websurfers screen.

It is therefore very important for you to stay up to date with the latest ideas on improving your SEO.

We have compiled a list of some of the very best Search Engine Optimization solutions available at this time.

These books are available from Bretsuki's Search Engine Optimization Store at Amazon

List My Five Update

Recently my List My Five postings have seen a marked increase in traffic. This may now be due to a growing maturity in the site and my postings.

November proved to be my best month for revenue from the site. Pay Per Click payments reached $1.57.

Not a vast amount of revenue if you want to be a millionaire, but you should bear in mind this was income from just twenty postings.

To gain more revenue, I still think the more postings on a variety of subjects is vital.

My biggest income source for that month was from travel tips for visiting the United States, where to go etc. Many people look for summer holiday vacations in the winter months ( for the Northern hemisphere) so it is reasonable to guess that this was one of the reasons that list proved so popular. Also a good reason to consider making a list in the off season for that subject.

e.g. Write a list of Football supply stores in the off-season, when people come to look for items at the start of the season you will have a site which has matured on a search engine list and you'll leave the post last minute guys way behind in terms of views and possible income.

Google Searches or Links? Which bring You MORE Views?

We have all heard the cry "How do I get top ranking on Google searches?" Maybe you have even asked that very question yourself?

Well I know I used to ask that very question. I bought the books advising on Search Engine Optimization and How to promote your sites.

They were useful in that they talked about building links and creating an RSS Feed etc. But over the last year I have come to realise that Google search engine page location is not all it is made up to be.

I regulary look up my stats on my blog, they show some very interesting figures. Of all views only 3% come from Google searches.

1% come drom other search engines but a massive 96% come from posting links to places such as HubPages and Yahoo! Voices, The largest source at 70% of all traffic comes from HubPages and my RSS feeds there.

So that tells me that people who have read my content on HubPages are clicking through my RSS feed to come here.

OK So I don't get any revenue because I don't advertise on my blog. I don't mind that, this blog is to share information with you.

But in that there is opportunity for you. If you have a monetized blog, link it to your hubpage hubs on related subjects and you will gain traffic from people who already enjoy your style of writing.

Also link back to other hubs to drive traffic back there so you can benefit from your HubPages CPM revenue.

Remember. Google ranking is not the only way to gain traffic. But once you have your reader keep them reading your pages by linking to your own work when you can.

Be patient though. building a network takes time. You won't see a difference overnight, it has taken me one year so far, unless you hit a hot topic. The idea is to plan for the  long term. Then over time you will see a marked improvement in traffic.