Monday, November 23, 2015

Add Closed Captions to YouTube Videos

Recently I attended a workshop at a local television studio which aimed to help increase the numbers of viewers coming to peoples YouTube channels.

One of the most simple tips on offer, though often the most time consuming was to add closed caption subtitles to your videos.

I was unconvinced by the idea. After all it can take hours of work.

So I came home, found a video on my channel which had no dialog, but some great sound. It lasted just a few minutes and in two years had had a mere 48 views.

So as you can see not a particularly good view number. I ran the video through the closed caption program two days ago. In the interveening time the number of views  since adding descriptive closed captions of the sounds the number of views has risen to 76 views.

That is almost doubling the number of views in just forty-eight hours. This is just a basic video of a train passing through a railway station.

So now I see the value of Closed  Captioning I'll be working on closed captions a lot before I publish a video in the future.

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